Privacy Policy

Aliment | Watson Collective, LLC

Effective Date: November 2026

Aliment is the brand name used for nutrition and wellness services offered by Watson Collective, LLC, a limited liability company organized in Colorado with practice operations based in New York City.

Throughout this Privacy Policy, references to “Aliment,” “Company,” “we,” “us,” or “our” refer to Watson Collective, LLC.

At Aliment, we value transparency, privacy, and informed decision-making. This Privacy Policy explains how personal information is collected, used, stored, shared, and protected when you visit our website, submit an inquiry, or communicate with our practice.

This policy applies to myaliment.com, associated landing pages, website forms, scheduling tools, and website-related communications, unless a separate policy or agreement applies.

1. INFORMATION WE COLLECT

The information we collect depends on how you interact with our website and services.

Personal and Contact Information

We may collect your name, email address, telephone number, and other details voluntarily submitted through website forms, consultation requests, scheduling tools, educational resource registrations, or direct communications.

Health and Wellness Information

Certain forms may request information about symptoms, health concerns, medical history, nutrition goals, or other wellness-related matters.

This information may be sensitive. We encourage visitors to provide only the information reasonably necessary for their inquiry.

Appointment and Communication Information

We may collect appointment preferences, scheduling details, submitted messages, form responses, and records of communications.

Technical and Website Usage Information

Depending on the technologies enabled, our website may collect IP addresses, browser types, device information, referring pages, approximate location derived from technical information, website interactions, and performance data.

Information may be collected directly from you, automatically through website technologies, or through authorized service providers.

2. HOW WE USE YOUR INFORMATION

We may use collected information to:

- Respond to inquiries and requests for information.
- Evaluate whether our services may be appropriate for an individual's stated needs.
- Coordinate consultations, appointments, and administrative communications.
- Provide requested educational materials and resources.
- Manage prospective-client communications and authorized follow-ups.
- Facilitate onboarding and client-related processes.
- Maintain and improve website functionality.
- Evaluate website performance and marketing effectiveness where legally permitted.
- Protect against unauthorized access, misuse, or security incidents.
- Comply with applicable legal and professional obligations.

Sensitive health information is not treated as general advertising data.

Any marketing-related use or disclosure of protected health information must comply with applicable privacy laws and authorization requirements.

3. GOHIGHLEVEL AND WEBSITE COMMUNICATIONS

Aliment utilizes GoHighLevel (GHL) as a customer relationship management, scheduling, communication, and automation platform.

GHL may process information submitted through website forms, consultation requests, scheduling tools, and related communications.

Our GHL implementation includes activated HIPAA-related safeguards. The applicability of those safeguards depends on the relevant account configuration, contractual arrangements, platform functionality, and legal requirements.

Use of a HIPAA-enabled platform does not independently guarantee that every website integration or communication channel satisfies all applicable privacy requirements.

4. PRACTICE BETTER AND CLIENT RECORDS

Aliment utilizes Practice Better for certain practice management activities, including client onboarding, intake documentation, scheduling, professional communications, and client-related records.

Individuals who establish a formal client relationship may be directed to Practice Better to complete confidential forms, review agreements, and access relevant services.

Client records may be subject to additional professional, contractual, and healthcare privacy protections.

5. COOKIES, ANALYTICS, AND TRACKING TECHNOLOGIES

Our website may use cookies, analytics tools, and similar technologies to support functionality and evaluate engagement.

These technologies may include:

Essential Cookies: Used for necessary website functionality, security, and operational features.

Analytics Technologies: Used to understand website traffic, visitor interactions, and performance.

Marketing Technologies: Where enabled and legally permitted, used to evaluate marketing campaigns and advertising effectiveness.

We may use tracking features associated with GHL or other configured integrations.

Where required by law, we will provide appropriate notices, consent options, or opt-out mechanisms for nonessential technologies.

We do not authorize website tracking technologies to collect or disclose protected health information in violation of applicable law.

Visitors may manage certain cookies through their browser settings or available website privacy controls.

6. EMAIL, SMS, AND AUTOMATED COMMUNICATIONS

When you submit an inquiry or request an appointment, Aliment may communicate with you through email, telephone, or text message regarding that request, consistent with applicable law.

We may use GHL to facilitate administrative messages, appointment reminders, requested follow-ups, and authorized automated communications.

Where legally required, separate consent will be obtained before sending promotional email or text messages.

If you consent to marketing text messages:

- Messages may include practice updates, educational resources, and information about services.
- Message frequency may vary.
- Message and data rates may apply.
- You may reply STOP to opt out of supported SMS messages.
- You may reply HELP for assistance where supported.
- Consent to marketing messages is not a condition of purchasing services.

Marketing emails will include unsubscribe options where required.

Standard email and SMS may not provide the same privacy protections as designated secure client communication platforms.

Sensitive client information should be communicated through appropriate secure channels when necessary.

7. HOW WE SHARE INFORMATION

We may disclose information to authorized service providers supporting our operations, including website hosting, communication platforms, scheduling systems, practice management software, and payment processors.

We may also disclose information with your authorization or when permitted or required by applicable law.

We do not sell identifiable client health information.

We do not disclose identifiable health information for unrelated advertising or promotional purposes without the required legal basis or authorization.

8. DATA SECURITY

We maintain reasonable administrative, technical, and organizational safeguards intended to protect personal information against unauthorized access, use, disclosure, alteration, or loss.

These safeguards may include access restrictions, secure platforms, authentication procedures, and appropriate contractual protections.

No electronic platform or transmission method can be guaranteed completely secure.

9. DATA RETENTION

We retain personal information for as long as reasonably necessary to fulfill legitimate business purposes, provide requested services, meet professional or legal requirements, and maintain appropriate records.

Retention periods may vary based on the type of information and applicable obligations.

Deletion requests may be subject to lawful record-retention requirements or other applicable exceptions.

10. YOUR PRIVACY RIGHTS

Depending on applicable law and your location, you may have the right to request:

- Access to certain personal information.
- Correction of inaccurate information.
- Deletion of eligible personal information.
- Withdrawal of consent for certain communications.
- Opt-out of certain marketing or data-processing activities.
- Other privacy rights provided by applicable law.

Requests may be submitted to shaelyn@myaliment.com.

We may request reasonable identity verification before fulfilling applicable requests.

We will evaluate and respond in accordance with relevant legal requirements.

11. CHILDREN'S PRIVACY

Our website is primarily intended for adults.

We do not knowingly solicit personal information directly from children under 13 through general marketing forms without the consent or other legal basis required by applicable law.

Individuals under 18 may require parental or legal guardian involvement when seeking certain services.

If information is collected from a child in violation of applicable law, we will take appropriate steps to address the information.

12. HEALTHCARE PRIVACY AND HIPAA

Certain information collected during an established professional healthcare relationship may qualify as protected health information under HIPAA or other applicable laws.

Where Watson Collective, LLC is acting as a HIPAA-covered entity or is otherwise subject to applicable healthcare privacy requirements, information will be handled according to those obligations.

Where legally required, a separate Notice of Privacy Practices will be made available.

This general website Privacy Policy does not replace a legally required HIPAA Notice of Privacy Practices.

13. THIRD-PARTY WEBSITES

Our website may link to independent educational resources, laboratories, supplement providers, scheduling platforms, or other services.

These third parties may maintain their own privacy policies and data practices.

We encourage visitors to review those policies before submitting information.

14. INTERNATIONAL VISITORS

Watson Collective, LLC operates from the United States.

Information submitted from outside the United States may be transferred to or processed in the United States or other locations used by authorized service providers.

Where applicable, international transfers will be handled according to relevant legal requirements.

Additional privacy rights may apply depending on your jurisdiction.

15. POLICY UPDATES

We may revise this Privacy Policy periodically to reflect changes in our practices, technologies, services, or applicable laws.

Updates will be posted on this page, with a revised effective date or other notice where required.

16. CONTACT INFORMATION

For privacy-related inquiries, requests, or concerns:

Aliment | Watson Collective, LLC

Dr. Shaelyn Watson, DCN, RD

New York City, New York, United States

Email: shaelyn@myaliment.com

Website: https://myaliment.com

© 2026 Watson Collective, LLC. All rights reserved.

Last Updated: November 2026